Google confirms AI search will have ads, but they may look different
嗯,用户让我用中文总结一下这篇文章,控制在100字以内,而且不需要用“文章内容总结”或者“这篇文章”这样的开头。直接写描述就行。 首先,我需要通读整篇文章,抓住主要内容。文章主要讲的是Google Ads不会消失,反而会随着AI搜索结果的出现而继续存在。Google最近报告了来自搜索和YouTube的广告收入高达565.7亿美元,所以广告不可能消失。 然后,文章提到Google有两个AI功能:AI Overviews和AI Mode。AI Overviews出现在搜索结果顶部,提供来自发布者的答案,而不需要付费。AI Mode更强大,提供类似ChatGPT的个性化体验,并计划整合Gmail和Drive等服务,创造一个全新的个性化体验,让AI了解用户的一切。 接下来,Google的Robby Stein在播客中提到广告业务不会消失,但会适应新的环境。广告可能会根据用户的个人问题进行个性化展示,并且已经在测试AI搜索中的广告。 最后,文章还提到了2026年的CISO预算基准报告,但看起来这部分可能不是主要的内容焦点。 现在需要把这些信息浓缩到100字以内。重点包括:Google Ads不会消失;引入AI功能(AI Overviews和AI Mode);广告将更个性化;测试中;未来计划整合更多服务。 可能的结构:Google Ads持续发展,引入AI功能如个性化搜索和广告整合,并计划进一步扩展服务集成。 检查字数是否符合要求,并确保直接描述内容。 </think> Google Ads将持续发展,并融入其AI搜索功能,提供更个性化的广告体验。 2025-11-1 17:0:22 Author: www.bleepingcomputer.com(查看原文) 阅读量:40 收藏

Google

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.

Google recently reported $56.57 billion in revenue from ads on Search and YouTube. You obviously can't expect ads to disappear from its search business.

Right now, Google has two AI features.

Wiz

The first is AI Overviews, which appears at the top of the search results with answers scraped from publishers that Google does not want to pay.

The second and more powerful feature is AI Mode, which offers a ChatGPT-like personalized experience.

Google has already confirmed it plans to integrate services like Gmail and Drive into Google AI Mode to create a new personalized experience where AI knows everything about you.

That might sound scary, but it's clearly the direction Google is taking.

Google says AI Search will have ads

In a podcast, Google's Robby Stein argued that the Google Ads business is not going anywhere, but it will evolve to support the new landscape.

Robby Stein says Google does not see them [ads] going away, but the experience could change.

"...you could take a picture of your shoes and say, 'Hey, these are my shoes. What are other cool shoes like this?' And we could answer that now or help provide you context with that. Or you could ask about this really cool restaurant question. It can be five sentences about all your allergies, issues with this. I have this big group. I want to make sure it's got light. What can I book in advance? And you can put that into Google now too," Robby argues while explaining where ads could fit into the AI experience.

"I think that's an opportunity for the future to be even more helpful for you, particularly in an advertising context. And so we started some experiments on ads within AI Mode and within Google AI experiences," he added.

At this point, it looks like Google wants you to use AI Mode for personal questions, and based on those questions, it could show personalized ads.

Google is already testing ads in AI Search in a limited form, and we'll likely learn more about its plans next year.

Wiz

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文章来源: https://www.bleepingcomputer.com/news/google/google-confirms-ai-search-will-have-ads-but-they-may-look-different/
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